August 3, 2011



The brand began with a pair of safety glasses.
Perhaps ascience lesson staple is not the most obvious choice on which to base a sunglass line, but that’s exactly what Matt has done, reimagining and reworking the safety glasses into an adaptable style destined to become a must have accessory.
Replacing the clear lenses for tinted, the collection effortlessly evokes a simultaneous vintage and modern feel, epitomizing classic design.
The emphasis on quality is also integral to the brand, with lenses made in Italy by Carl Zeiss, affirming these former safety glasses are still safe!
Expect high end quality, proving that unlike the brand name ironically suggests, beautiful and original eyewear doesn’t have to cost a lot!

No comments: